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Birla Fertility & IVF
Birla Fertility & IVF

Senior Manager, Branding – Gurgaon (Corporate Office)

Pre-requisites for consideration of candidature:

  • Post-Graduate / MBA in Marketing (preferred)
  • 4 – 6 years of experience in Marketing in FMCG/Telecom/Fintech/Advertising background
  • Should have strong fundamentals in Marketing and Branding
  • Should be willing to travel

Key Job Responsibilities:

  1. Brand Marketing:
  • Preparation of brand communication and plan for different levers and centers.
  • Manage the agency ecosystem from briefing to final output and make sure they are respecting the brand purpose and guidelines throughout every communication.
  • Ensure execution of external and internal signage and other branding elements
  • Need to be able to draw on consumer research and monitor market trends.
  1. Digital Marketing
  •  Coordinate with internal digital team to optimize our presence on website, google and bring insights for performance ads.
  1. Internal Communication
  • Sales kit (Collaterals, case studies, Product presentations, Testimonials, Sales Training material ppts, Market visit to track competitions and event management.
  1. PR marketing
  • Work closely on PR and messaging to establish our brand differentiators.
Job Category: branding
Job Type: Full Time
Job Location: gurgaon

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